WISDOM were recently commission to undertake a Gilgandra Regional Council brand review to gain insights for the development of a new Council and Regional Brand.
WISDOM visited Gilgandra over two days and facilitated strategy workshops and focus groups with Gilgandra Shire Council and members of the community.
WISDOM developed a logo and brand for both the destination/community and the Council. The Destination/Community logo features a stylised hand painted windmill (Gilgandra is known as the land of windmills). The brand colour pallet is bold and graphic, to showcase the rich diversity within the Community.