Shellharbour Tourism

Get Around It Marketing Campaign

WISDOM created a marketing campaign tasked with instilling community pride, and helping locals to become informed hosts for the Visiting Friends and Relatives market.
This project was packed with a multi-layered suite of marketing assets, from a unique campaign identity and website, to video, blog content, custom giphys and an Instagram filter and Snapchat geofilter!
With promotional deals, a competition and merch, the project showcased Shellharbour’s diverse experiences as a coastal destination whilst supporting local businesses rebounding from Covid-19.