Destination Southern Highlands is the award-winning tourism organisation promoting the beautiful region to visitors. Operating out of the Welcome Centre in Mittagong, they promote a wide range of local operators from cafes, wineries and restaurants to galleries, national parks, museums and much more.
Their destination marketing presents the Southern Highlands as being ‘So close, a world away…’. Close to Sydney, Canberra and the Illawarra, yet it has the feeling of being in another country, with stunning scenery of European deciduous foliage and manicured gardens.
WISDOM created a brand that focused on the four distinct seasons, each with its own seasonal colour palette.
STEVE ROSA – GROUP MANAGER: TOURISM AND ECONOMIC DEVELOPMENT DESTINATION SOUTHERN HIGHLANDS