Destination Wollongong

Brand, Website and Visitor Guide

WISDOM worked along side the team at Destination Wollongong to craft a destination brand that reflects the fun, beauty and vibrancy of this evolving coastal region.

Wollongong “Press Play” was launched, which incorporated a new logo and fresh identity, a new website and visitor marketing for the region’s consumer brand. It engages with the target audience in an inviting and playful way, highlighting the word “go” in the logo and showcasing the breadth of escape-worthy attractions.

WISDOM’s knowledge and expertise was instrumental in the development of our new brand, Wollongong Press Play. The team delivered an outstanding suite of deliverables for the brand including a website and several other digital assets.