When Wests Illawarra amalgamated with Port Kembla Golf Club the development of a parent brand saw the birth of Aster, that was developed by WISDOM.
Each of the clubs have strong individual brand identities so the best solution was to create a parent brand. The name Aster was selected and a brand was developed around the key brand attributes identified in the marketing strategy sessions conducted by WISDOM.
The brand was then rolled out across all marketing channels.
Logo and brand development, Website design & Development
Online Shopping Websites
Search Engine Optimisation
Hosting & Support
Logo & Corporate Identity