Our Work
Snowy Mountains of Music
After the success of the Illawarra Folk Festival branding campaign, organiser David de Santi commissioned WISDOM to develop a logo and branding for the Snowy Mountains of Music, a similar festival set in the heart of the Perisher Valley at the beginning of the ski season.
WISDOM created a logo featuring an iconic snowman playing guitar. Several other snowmen characters were also developed featuring different folk instruments.