Wisdom

Illawarra Retirement Trust (IRT) is one of Australia's leading
providers of aged care in Australia and delivers self care and
residential care through lifestyle villages.

Kangara Waters is a huge
facility developed by IRT at Belconnen, ACT. WISDOM worked closely with
IRT to develop the marketing strategy and branding material.

A name and logo were developed. Many names were considered many of which centered on the close proximity of the lake which makes it such a desirable location. The contemporary logo also reflected this symbolizing water, land and vegetation.